ROLE: Executive Producer
AGENCY: Yakusan, Sydney
CLIENT: Aperol Spritz
PROJECT: Australian Open 2024
OVERVIEW:
As the official aperitif sponsor of the Australian Open 2024, Aperol Spritz partnered with Lotte Duty Free to launch a branded concept store in the International Departures terminal at Melbourne Airport.
In my role as Executive Producer, I delivered the store build and supporting content for the activation. This included the creation of a bespoke tennis-themed interactive game and the development of a striking large-format sunset installation—the store’s central visual feature.
