ROLE: Project Lead
AGENCY: Curiious, Sydney
CLIENT: Expo 2020
OVERVIEW:
In December 2021, Dubai celebrated its Golden Jubilee—marking 50 years since the unification of the United Arab Emirates on 2 December 1971. The city commemorated the milestone with large-scale celebrations, including a landmark projection experience at the heart of the festivities.
Representing content agency Curiious on the ground and working in partnership with David Atkins Events, I supported the delivery of content across a 25,380-square-metre projection surface—one of the largest of its kind. The immersive installation featured 42 custom-designed pods positioned around the perimeter of a domed plaza, with 252 projectors in a triple-stack configuration delivering 84 channels of video.
Nearly a petabyte of content was produced for this highly complex, visually stunning experience—delivered under the unique logistical and cultural challenges of operating in Dubai.
