ROLE: Producer
AGENCY: Exposure
CLIENT: Jacques Cider
OVERVIEW:
The campaign will end in July and August with a number of events held at a Grade 1 listed townhouse house called The Jacques Townhouse at 33 Fitzroy Square in London.
The events will be hosted by Sophie Ellis Bextor and will be themed on a traditional English tea party with a twist, featuring a Powder Room provided by Benefit and music from Broken Heart DJs.
"This year sees our most significant investment in the Jacques brand to date," said Jacques brand manager at owner Heineken UK Doug Cook.
"We will be creating a live brand experience that will appeal to female consumers combined with some very exciting partnerships to help bring the brand to all aspects of our drinkers' social lives."
The events will be hosted by Sophie Ellis Bextor and will be themed on a traditional English tea party with a twist, featuring a Powder Room provided by Benefit and music from Broken Heart DJs.
"This year sees our most significant investment in the Jacques brand to date," said Jacques brand manager at owner Heineken UK Doug Cook.
"We will be creating a live brand experience that will appeal to female consumers combined with some very exciting partnerships to help bring the brand to all aspects of our drinkers' social lives."
